A Wonderful Endorsement for C Squared Social!
FOR IMMEDIATE RELEASE A Wonderful Endorsement for C Squared Social!Kevin O’Leary, aka Mr. Wonderful, announces an exclusive partnership with digital marketing’s secret weapon Boise, ID: April 5, 2022 C Squared Social proudly announces their exclusive partnership with Kevin O’Leary, the celebrated entrepreneur, author and television personality. The digital advertising startup caught O’Leary’s attention after their […]
Email Marketing: Get On Board, But Don’t Rock The Boat
By Tyler Brewington If you’ve spent any time at all looking into email marketing, you’ve probably seen the statistics: email marketing has a ROI of $36 for every $1 spent. More than half of the world’s population uses email, and 306 billion emails are sent every day. Email is 40 times more effective at acquiring […]
When In Doubt, Test It Out
By Maddy Coast Digital marketing is a competitive, challenging, and sometimes overwhelmingly complex endeavor. So, naturally, understanding what works and what doesn’t can be more complicated than expected. One of the best ways to evaluate your strategies is through split testing, or A/B testing, in which you run a series of experiments in order to […]
Expert LinkedIn Tips and Tricks
By Crystal Griffin LinkedIn is indisputably the place where professionals go to network with each other, and if B2B marketing is your brand’s lifeblood, you need to be there, too. According to LinkedIn’s own stats, a whopping 82% of B2B marketers claim their LinkedIn campaigns are more successful than campaigns on other platforms. LinkedIn […]
The 2022 Annual Franchise Development Report: What You Need To Know
By Maddy Coast In the wise words of the great Socrates, “To know, is to know that you know nothing. That is the meaning of true knowledge.” As the digital world develops, it’s important to keep this principle in mind. What was once a best practice could now be an outdated and ineffective approach. The […]
E-Commerce Campaign Success
By Jessie Davis Pop a bottle of champagne –– not just because it’s a new year, but because C Squared Social has been instrumental to our e-commerce clients’ incredible campaign successes! From By Gina to Pharmacopia and beyond, measurable results have soared. What makes these campaigns so outstanding? The most commonly applied tools include email […]
Facebook’s Move to Meta: We’ll Get Through This Together
By Tyler Brewington On Oct. 28, 2021, Facebook Inc. announced it was rebranding as Meta, a move that points to Mark Zuckerberg’s vision for building the metaverse, a digital world accessed via virtual reality headsets and other reality-augmenting technologies. Facebook, Instagram, and WhatsApp aren’t undergoing radical changes just yet, but we’re definitely witnessing the earliest […]
Organic & Paid Social Content
What Are They & Which One is Right for You? By Maddy Coast You know you want your social feeds to connect with your audience by letting them hear your voice, and you know you want to do that in a way that also builds trust and acts as a natural extension of your existing […]
New Year, New Marketing Trends
By Tyler Brewington The end of 2021 signals a fundamental transition for digital marketers as we recover from the unprecedented business disruptions brought on by COVID-19. Last year was filled with more pivots than Ross carrying his new couch upstairs, and many have found themselves scrambling to catch up with changes in consumer behavior, online […]
Essentials to E-Comm Marketing Series: 3… 2… 1… New Product Launch!
By Danielle Whetstone The unfortunate reality is that not every new product launch hits the mark. Cruise the discount aisle at your local grocery store and you’ll find plenty of examples of new products that didn’t quite land. Whether it was a miss in anticipating consumer trends, an inflated price point, or a lack of […]