It Happened, but Now What? The Basics of Netflix Advertising
Starting in November, the streaming giant added an ad-supported tier for a discounted price, and with that, a new marketing avenue toward its 230 million subscribers. Here, we break down the basics of Netflix advertising: how it works and how we can make it work for you.
Things to know before searching ‘seo agency near me’
SEO, Search Engine Optimization, is the process of optimizing a website to increase its visibility and ranking in search engine results pages for specific keywords and phrases. The ultimate goal of SEO is to drive more organic (unpaid) traffic to a website and ultimately increase its revenue. Certain agencies can specialize in SEO. You could […]
What is Brand Research?
Brand research is an imperative piece of the digital marketing puzzle. It’s an ongoing process that helps you curate a brand that is strong and distinctive in a competitive market. When you’re looking for ways to leverage your assets and convert your audience, there are questions you need to ask and answer first. Have you […]
Have Questions? Our Digital Marketing Pros Have Answers
Have marketing questions? We have answers! Our digital marketing professionals sat down to discuss some of the most frequently asked marketing questions. FAQ: What is SEO and why does it matter? Improving the quantity and quality of organic search results begins with search engine optimization (SEO). The purpose of SEO is to increase visibility on […]
SEO Budget, Benefits, and Best Practices
Search engine optimization (SEO) has become an essential part of the marketing mix, and we’re here to break it down when it comes to budget. It’s important to consider short-term and long-term goals as well as the size of your company when determining the appropriate percentage of budget to allocate. Do you want to expand […]
7 Steps for Mortgage Marketing
Marketing is a critical component of success for a mortgage company. By developing a comprehensive mortgage marketing plan, a lending company can reach its target customers, grow its customer base, and achieve its business goals. In this blog post, we will outline a mortgage marketing plan. Step 1: Define the target market The first step […]
7 Steps for Mortgage Marketing
Marketing is a critical component of success for a mortgage company. By developing a comprehensive mortgage marketing plan, a lending company can reach its target customers, grow its customer base, and achieve its business goals. In this blog post, we will outline a mortgage marketing plan. Step 1: Define the target market The first step […]
7 Tips for Choosing the Right Franchise Marketing Agency
Choosing the right franchise marketing agency to help you grow your franchise system is a critical decision for the success of your franchise business. With the right marketing partner, you can achieve better results and grow your franchise network more effectively. On the other hand, choosing the wrong marketing agency can result in disappointment, lost […]
Social Media Strategies That Work
It’s a fact – social media campaigns work. If used correctly, a great social media strategy can take your brand to the next level and grow your audience exponentially. Set yourself and your company up for success with the right plan. It’s imperative that your social media presents your business in the right way. Here […]
Demand Generation vs Lead Generation: What’s the Difference?
Demand Generation vs Lead Generation Demand generation and lead generation are two important concepts in the world of marketing, but they are often confused or used interchangeably. While they are related, they are not the same thing. In this blog post, we will explore demand generation vs lead generation, and how they are used in […]
